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I remember the day I realized I’d built the exact business I swore I wouldn’t. You and I, we started our wellness businesses to genuinely help people heal, right? But suddenly, instead of guiding clients, you’re hunched over your laptop at 9 PM, frantically editing a Canva graphic or checking analytics. That endless hustle is a recipe for burnout, it’s not what being a Calm CEO is about.

If your marketing feels like a messy tangle that secretly consumes your entire week, trust me, it’s not your fault. You just haven’t installed the right systems yet. Let’s ditch the chaos and shift you into your “Calm CEO Era.” Here is my exact strategy for bringing structure back to your strategy using the non-negotiable duo: ClickUp for calm organization and ManyChat for streamlined client connection.

Table of Contents

  1. Automate what drains you with ManyChat
  2. Create your core ClickUp marketing workflow
  3. Focus on strategy, not scrambling
  4. The system that keeps everything aligned for affiliate success

1 – Automate What Drains You with ManyChat

Do you ever feel like you need a full-time virtual assistant just to keep up with your Instagram DMs? I lost hours every single day trying to greet new followers, answer the same three questions, and manually send my lead magnet. I was always on. That constant engagement is the fastest route to burnout.

The secret to a true CEO mindset wellness is outsourcing those repetitive conversations to a smart assistant. That’s where ManyChat comes in. By setting up simple flows, you automate the mundane tasks, like greeting a new follower or responding to a keyword, so you get back the mental space for creativity and actual client care. Set it, forget it, and watch your leads flow in while you’re enjoying your evening.

This system immediately lifts the burden of “always being on,” allowing you to simplify your marketing workflow.

2 – Create Your Core ClickUp Marketing Workflow

If I asked you to trace the journey of one piece of content from “idea” to “published,” could you do it easily? For years, my answer was a terrifying “no.” My ideas were on sticky notes, drafts were in a random Google Doc, and the final post just magically appeared (usually minutes before I needed it). That level of unpredictability is the biggest time-suck for wellness entrepreneurs.

You need a centralized hub that acts as the nervous system for your content. I use ClickUp because it turns that chaotic scramble into a predictable, weekly machine.

Your streamlined workflow should look like this, all housed inside ClickUp:

  • Plan Content: Map out your entire quarter’s content calendar.
  • Batch & Create: Track tasks from “Idea” to “Copy Approved.”
  • Schedule Posts: Move the task to “Ready to Schedule.”
  • Engage Intentionally: Set a recurring task to remind you to nurture leads coming from ManyChat.

Click here to sign up for ClickUp and start building your Calm CEO workflow!

3 – Focus on Strategy, Not Scrambling

For your affiliate links to convert, every piece of content must have a clear purpose. If it doesn’t point toward one offer, one transformation, or one clear goal, it’s just noise that distracts from your affiliate commissions.

To ensure your system is strategic:

  • Link Content to Offers: In your ClickUp template, add a required field to every content task: “Linked Affiliate/Offer.” If it’s blank, the content doesn’t get created.
  • Refine Your Message: Understand the pain points you solve and where your affiliate links offer the perfect solution.

4 – The System That Keeps Everything Aligned for Affiliate Success

Imagine running a gorgeous, professional storefront where your front door is broken, and no one can get inside. That’s what happens when your marketing systems don’t talk to each other. Your client experience and your marketing funnel must be perfectly synced if you want those affiliate signups to convert.

I used to just throw affiliate links into my bio and hope for the best. Now? My ClickUp dashboard tracks my affiliate conversion goals, and ManyChat acts as the high-powered bridge, instantly delivering the relevant affiliate link (and the “why”) to prospects who ask for it. This integration ensures a low-maintenance flow from “curious follower” to “happy affiliate sign-up.”

Conclusion

Your marketing doesn’t have to be loud or complicated to work, it just needs to be intentional and systematic. Create your calm, clear system today by setting up your ClickUp content management workflow and integrating ManyChat automation.

Ready to stop hustling and start systemizing?

Click here to sign up for ClickUp and start building your Calm CEO workflow!

About Audrey Runley

Audrey helps health and wellness entrepreneurs simplify their marketing systems for wellness entrepreneurs so they can focus on their mission, not the mess.

✨ Ready to bring calm structure into your business? Click here to start with ManyChat or book a 1:1 Strategy Session to finally implement a high-converting, low-stress workflow.

The Calm CEO: Simplify Your Marketing Systems for Wellness Entrepreneurs and Reclaim Your Time

November 18, 2025

marketing systems for wellness entrepreneurs

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Your creative marketing strategist and biggest supporter!

I know firsthand how overwhelming marketing can feel when you're juggling clients, creating content, and trying to grow your business. That’s why I specialize in helping health and wellness practitioners like you turn scattered marketing efforts into a clear, stress-free strategy that gets results—without the burnout.

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